워드프레스 홈페이지 기획하기 : 구축 프로세스

우리가 아파트를 건설할 때 먼저 설계부터 하듯이 홈페이지도 개설하기 전에 해야 할 일들이 있습니다. 아무 생각 없이 남들이 다 쉽게 워드프레스로 사이트 만드니깐 나도 쉽게 만들 수 있겠구나 라고 해서 사전 기획 없이 무작위로 홈페이지를 만들게 되면 부실공사가 되기 마련입니다.

그렇습니다. 홈페이지도 집을 만드는 것과 같기 때문에 설계와 시공 등의 과정을 거쳐서 만들어야 합니다. 용도와 목적에 맞게 워드프레스 홈페이지도 마찬가지입니다.

웹의 구성요소는 양질의 콘텐츠의 유용성, 사이트의 신뢰도, 편의성, 흥미를 끄는 참여유도 등이 있습니다. 여기서 사이트를 얼마나 잘 기획하느냐에 따라서 사이트의 완성도 즉, 사용자들의 만족도는 천차만별로 달라질 수 있습니다.

 위의 구성요소에서 워드프레스는 테마 하나만 잘 선택해도 콘텐츠를 제외한 대부분의 요소들을 가져올 수 있습니다. 그만큼 콘텐츠가 중요하다는 얘기입니다. 아무리 구축하기 쉬운 워드프레스 홈페이지를 만들었다고 하더라도 양질의 콘텐츠가 없으면 사이트는 죽은 것과 다름 없기 때문입니다.

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위 그림을 보면 일반적인 웹사이트를 제작하기 위해서는 많은 과정을 거처야 됨을 알 수 있습니다.

하지만, 워드프레스로 만드는 사이트는 여기서 기획단계를 완전히 줄이기 때문에 시간과 비용을 줄일 수 있습니다.

하지만, 여기서도 워드프레스에서 꼭 빠지면 안 되는 것이 바로 사용자 분석을 위한 벤치마킹과 콘텐츠의 중요성입니다. 그럼 워드프레스로 홈페이지를 구축하기 위한 워드프레스만의 기획과 제작과정 순서를 요약해보면 다음과 같이 정리할 수 있습니다.

사이트 컨셉잡기 > 메뉴구조도 작성 > 사용자 분석 > 사이트벤치마킹 > 테마선정 > 레이아웃구성 및 커스터마이징 계획 > 필요한 플러그인 적용 > 제작 > 테스트

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